Privacy Policy

1. Introduction

BusinesScale ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (businesscale.com), use our services, or interact with us.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.

2. Information We Collect

We may collect information about you in a variety of ways, including:

Personal Data

Personally identifiable information, such as your name, email address, telephone number, business name, state of residence, and website URL, that you voluntarily give to us when you register for our services, complete forms (such as our Website Revenue Grader or Growth Readiness Assessment), or contact us.

Derivative Data

Information our servers automatically collect when you access the site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the site.

3. How We Use Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you to:

• Provide, operate, and maintain our services.
• Improve, personalize, and expand our services.
• Understand and analyze how you use our services.
• Develop new products, services, features, and functionality.
• Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes.
• Send you text messages and emails regarding your inquiries, appointments, and our services (subject to your consent where required).
• Find and prevent fraud.

4. Sharing Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including data analysis, email delivery, hosting services, customer service, and marketing assistance.

5. California Privacy Rights (CCPA / CPRA)

If you are a resident of California, you are granted specific rights regarding access to your personal information under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).

• Right to Know: You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months.
• Right to Delete: You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions.
• Right to Correct: You have the right to request the correction of inaccurate personal information that we maintain about you.
• Right to Opt-Out: You have the right to direct us not to sell or share your personal information. We do not sell your personal information to third parties for monetary consideration.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise your rights, please contact us using the information provided below.

6. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

7. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at: